I work with purpose-driven
![Organizations icon on white background](https://static.wixstatic.com/media/b7f284_9e8833fcd4a6486ba02ae718cba24fe1~mv2.png/v1/fill/w_121,h_121,al_c,q_85,usm_0.33_1.00_0.00,enc_avif,quality_auto/commsstrategy_visualcomms_militzamartinezmeneses.png)
Organizations
Visual content design
for human connection
![Researchers icon on white background](https://static.wixstatic.com/media/b7f284_fcc0ef253ac743a893c4d7636bf9804c~mv2.png/v1/fill/w_121,h_121,al_c,q_85,usm_0.33_1.00_0.00,enc_avif,quality_auto/contentcreation_visualcomms_militzamartinezmeneses.png)
Researchers
Fieldwork co-design
and graphics creation
![Entrepreneurs icon on white background](https://static.wixstatic.com/media/b7f284_cf422288f1c84040b7d32a96100ad765~mv2.png/v1/fill/w_121,h_121,al_c,q_85,usm_0.33_1.00_0.00,enc_avif,quality_auto/graphicdesign_visualcomms_militzamartinezmeneses.png)
Entrepreneurs
Brand development
and LinkedIn content strategy
See some solutions we've co-designed:
![77eb8f164668547(1)_edited.jpg](https://static.wixstatic.com/media/b7f284_6a06cef55976427d8818e8f116a4bfe1~mv2.jpg/v1/fill/w_639,h_479,al_c,q_80,usm_0.66_1.00_0.01,enc_avif,quality_auto/b7f284_6a06cef55976427d8818e8f116a4bfe1~mv2.jpg)
![8f2562166913233.64209bee31680.png](https://static.wixstatic.com/media/b7f284_ce33b168e11242a59bb92d3eaa656260~mv2.png/v1/fill/w_559,h_324,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/b7f284_ce33b168e11242a59bb92d3eaa656260~mv2.png)
UN Women
Challenge: Make visible the data and initiatives collected via the global Community of Practice on Eradication of Violence Against Women (EVAW)
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Solution: Infographics + Mailing design (See design)
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Result: Increased global engagement and interest within the organization
Rights and Resources Initiative (RRI)
Challenge: Assist a bottom-up research to understand how funding is reaching Indigenous, Afro-descendant, and Local Community Women from the Global South
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Solution: Fieldwork and survey co-design using design thinking methodologies
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Result: Read the Publication
![Rights and Resources - Research assistant](https://static.wixstatic.com/media/b7f284_3f777a3960ff4e3fb0a233eb0d2dc39e~mv2.jpg/v1/fill/w_425,h_549,al_c,q_80,usm_0.66_1.00_0.01,enc_avif,quality_auto/b7f284_3f777a3960ff4e3fb0a233eb0d2dc39e~mv2.jpg)
![77eb8f164668547(1)_edited.jpg](https://static.wixstatic.com/media/b7f284_6a06cef55976427d8818e8f116a4bfe1~mv2.jpg/v1/fill/w_766,h_575,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/b7f284_6a06cef55976427d8818e8f116a4bfe1~mv2.jpg)
![ISOCARP Newsletter](https://static.wixstatic.com/media/b7f284_ac8c61d2c6ac4e54a4e8e917dd3ea769~mv2.png/v1/fill/w_559,h_544,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/b7f284_ac8c61d2c6ac4e54a4e8e917dd3ea769~mv2.png)
International Society of City and Regional Planners (ISOCARP)
Challenge: Low brand visibility and engagement on LinkedIn
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Solution: Content and engagement strategy for LinkedIn + Revamp the newsletter
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Result: Increased LinkedIn engagement by 80% + Increased the click rate of the monthly Newsletter to Members by 8% (Read the last one I created)
Ministry of Education of Peru
Challenge: Gather school principals, researchers, organizations, national and international leaders, and the public sector to share knowledge about school management.​
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Solution: Produce the "First International Seminar on School Principals Leadership"with policy-orientend and case studies sessions in collaboration with the World Bank, the Spanish Agency for International Development Cooperation (AECID) and the Organization of Ibero-American States for Education, Science and Culture (OEI)
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Result: Succesful event with 250+ attendees. See more photos and the recap video
![Schools principals in an event from the Ministry of Education of Peru](https://static.wixstatic.com/media/b7f284_8b3978c852e745e18ea706fe92931597~mv2.jpeg/v1/fill/w_559,h_295,al_c,q_80,usm_0.66_1.00_0.01,enc_avif,quality_auto/b7f284_8b3978c852e745e18ea706fe92931597~mv2.jpeg)
![picnic_militzamartinezmeneses.png](https://static.wixstatic.com/media/b7f284_e8684a44264a4e8ca7632c102602cfd4~mv2.png/v1/fill/w_559,h_370,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/b7f284_e8684a44264a4e8ca7632c102602cfd4~mv2.png)
Picnic Start up
Challenge: Develop the brand image for a food pick-up service in Lima
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Solution: Mobile first logo + app design
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Result: See Mock-ups
![77eb8f164668547(1)_edited.jpg](https://static.wixstatic.com/media/b7f284_6a06cef55976427d8818e8f116a4bfe1~mv2.jpg/v1/fill/w_621,h_466,al_c,q_80,usm_0.66_1.00_0.01,enc_avif,quality_auto/b7f284_6a06cef55976427d8818e8f116a4bfe1~mv2.jpg)
Embassy of Australia in Peru
Challenge: Co-design and co-facilitate an online Design Thinking Workshop for the alumni network
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Solution: Highly visual and interactive presentation (See the Slides)
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Result: Audience curious and engaged in all group work activities
![77eb8f164668547(1).63faaeb8ac64f.png](https://static.wixstatic.com/media/b7f284_0c6fc64270f74014b757af7d3ca4f9cd~mv2.png/v1/fill/w_559,h_270,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/b7f284_0c6fc64270f74014b757af7d3ca4f9cd~mv2.png)
![183603748_4235427336507397_1048936631857574311_n_edited.jpg](https://static.wixstatic.com/media/b7f284_de0838af15c74983a3a02ff2588aabdc~mv2.jpg/v1/fill/w_559,h_558,al_c,q_80,usm_0.66_1.00_0.01,enc_avif,quality_auto/b7f284_de0838af15c74983a3a02ff2588aabdc~mv2.jpg)
National Bank of Peru
Challenge: In 2021, as the Peruvian Government was delivering financial aid, long queues were formed beyond the branches' capacity
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Solution: Encourage people to use alternative channels to reduce the queues through the campaign "An agent for the people"
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Result: Better queue management and customer service in critical branches in 12 regions of Peru + Increased awareness and trust in alternative channels (See the Campaign in action).